Pavithra M
UI/UX Designer · Research-Led Wireframing, Prototyping & Product Thinking
+91 73056 32619pavithramageswaranuidesigner@gmail.comlinkedin.com/in/pavithra-mageswaran-414225257pavithradesigningportfolio.lovable.app
Profile
UI/UX Designer focused on research-driven product design — running user interviews, mapping user flows and journey maps, wireframing, prototyping, and usability testing to build accessible, consistent design systems for web and mobile products.
Featured Case Studies
Billr — Freelance Invoice & Payment Tracker
Independent Product Design · 0→1
- Research: Interviewed 4 freelancers — most send invoices via WhatsApp/PDF and track payments in notebooks, with no visibility into client status.
- Insight: The real pain wasn't invoicing — it was the awkwardness of following up on unpaid invoices.
- Design: Designed a 6-screen flow with a reusable component library — invoice creator, WhatsApp-first send, open-status tracker, one-tap reminders, empty states, payment confirmation.
- Next: Not yet usability-tested; next step is validating whether 'opened' status changes follow-up behaviour.
Zomato Support Flow — Redesign
Independent UX Audit & Redesign
- Problem: Audited real support-chat screenshots — found the bot failing a medical-emergency report, and a chat auto-closing mid-conversation.
- Design: Redesigned the escalation and human-handoff path so urgent cases reach a person instead of a dead end.
- Next: Usability testing to validate the escalation triggers against real user urgency.
Skills
Tools
Figma, FigJam, Canva
UX
User research, Wireframing, Prototyping, Usability testing, Journey mapping & IA
UI
Visual design, Component design, Interaction design, Typography, Design systems
Other
Responsive design, HTML/CSS/JS basics, Accessibility (WCAG), Communication, Adaptability
Additional Practice Projects
- E-Commerce Jewelry Website (Earrings) — end-to-end Figma design focused on product browsing and a smooth purchase flow.
- Sports Fan Club & Meetup Platform — concept for discovering and joining local sports meetups to solve scattered fan communities.
- E-Learning Mobile App — wireframes and prototype for lesson access and progress tracking.
- Food Delivery Mobile App — simplified ordering and checkout flow to reduce navigation confusion.
Internships
UI/UX Design Intern — Novitech
Jul 2025 – Aug 2025Product design team
- Created wireframes and UI layouts in Figma for live project briefs, focusing on usability and visual consistency.
UI/UX Design Intern — LEARNCORP
May 2025 – Jun 2025Product design team
- Designed interactive e-learning prototypes in Figma, focusing on intuitive navigation and learner engagement.
Education
Bachelor of Engineering (B.E.), Computer Science and Engineering
2022 – 2026Prathyusha Engineering College, Tiruvallur
- CGPA: 7.7
Certifications
- UX Design Foundation for Beginners — Mindluster
- UI/UX Design Masterclass — Novitech
- Figma Bootcamp — LetsUpgrade
- Design Thinking for Beginners — Simplilearn